Kotler, Philip <br/><br/>
Marketing management 

 - London :  Prentice hall international inc,  1988. 
 - xxxii, 849p.;  Col.ill.;  25cm 
<br/><br/><label>ISBN: </label>0130156841 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management
<br/><br/><label>Dewey Class. No.: </label>658.8  / KOT